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Why marketers need to simplify the creation of visual content

Katherine Buchholz June 16, 2018

Grip’s mission is to simplify the creation of relevant visual content.

Everyday people are confronted with more images of products that don’t relate to them. What began as a trickle in the early days of the internet has become a daily flood of visual content that people see across hundreds of channels. But how do all of these images and videos get created?

Grip strives to enable anyone to create the right visual content at the right time for any situation. Using its web-based software, Grip users automatically generate photorealistic visual content based on a 3D model of a physical product.

4 ways to leverage visual content and protect brand value

Katherine August 13, 2018

impact of images on brand value

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